About the role

As our first growth marketer, you’ll report to the CEO and work closely on a variety of growth initiatives — starting with our high-performing paid channels (Google, Meta) and expanding into SEO, content, influencer outreach, and more. In this role, you’ll collaborate with product, design, and a soon-to-be-hired product marketer, while also having the option to leverage agencies and contractors. We’re looking for someone scrappy, analytical, and creative who can balance quick wins with building sustainable long-term growth.

What you'll do

• You’ll own paid channels. You’ll plan, execute, and optimize Google, Meta, and other existing paid channels — continuing the strong results we’re already seeing.

• You’ll explore new growth channels. Whether it’s influencer campaigns or emerging paid platforms, you’ll test different approaches, iterate rapidly, and double down on what works.

• You’ll drive landing page optimization. From A/B testing to collaborating with product and design, you’ll ensure our landing pages are built to convert.

• You’ll track, analyze, and optimize. You’ll set up robust analytics, reporting, and budgeting so every dollar spent is measured against ROI.

• You’ll handle forecasting & strategy. You’ll partner with leadership to plan budgets, forecast performance, and shape our overarching growth roadmap.

• You’ll collaborate broadly. As an early-stage startup, you’ll likely jump into funnel experiments, email campaigns, brand strategy, and anything else that grows the business.

Who you are

• You’ve run growth campaigns for startups. Maybe you did it in-house, or at an agency serving early-stage companies—you know how to manage and optimize channels on a lean budget.

• You’re data-driven. You love analyzing metrics, crafting hypotheses, and running experiments to find hidden opportunities.

• You believe in quality and authenticity. Even though you’re performance-oriented, you know that high-quality, authentic messaging makes campaigns truly resonate.

• You’re passionate about entrepreneurship and small business. You genuinely care about helping small businesses succeed and love empowering entrepreneurs to thrive.

• You love working in person. We're convinced that building a strong culture happens face-to-face, and we're looking for people who thrive in highly collaborative, in-person environments.